CLIENT

RIOT Games

Project

Book Design + Event Design Lead

Year

2014 – 2021

Roles

Production Design
Graphic Design

SYNOPSIS

Villains Kitchen embarked on an internal branding campaign for the popular League of Legends champion, Dr. Mundo. This creative endeavor involved the production of make-believe Mundo publications and digital posters, capturing the essence and personality of the character. Additionally, Villains Kitchen was responsible for designing the cover and internal page visuals for RIOT's book, a compilation of short stories intended for the RIOT Games community.

PURPOSE

By creating imaginative and visually appealing publications and posters, the campaign aimed to bring the character to life in a fun and interactive way. The design work for the RIOT book sought to celebrate the creativity and storytelling within the RIOT Games community, enhancing the sense of belonging and appreciation for the diverse narratives and characters in the League of Legends universe. This initiative not only supported team morale and company culture but also served as a testament to Villains Kitchen’s creative capabilities in character branding and design.

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At We Are VK, we redefine creativity. We’re not just a creative agency; we’re your partners in innovation, design, and storytelling. From concept to execution, we bring your ideas to life with a touch of innovation, a dash of imagination, and a whole lot of passion.