THE CAPITAL GROUP
Tech X Expo
Project
Event Materials + Posters
Year
2015
Roles
Graphic Design
SYNOPSIS
For Capital Group's annual TechExpo, large-scale, mural-sized visuals were designed and created, embodying the themes of AWAKEN, ARISE, ARRIVE, and ASPIRE. These visuals provided a futuristic and immersive backdrop, setting a dynamic and forward-looking mood for the event.
PURPOSE
The purpose of creating these mural-sized visuals was to enhance the atmosphere of the TechExpo, aligning with its innovative and progressive spirit. The themes AWAKEN, ARISE, ARRIVE, and ASPIRE were visually represented to inspire and engage attendees, fostering a sense of excitement and possibility about the future of technology. This artistic execution aimed not only to set the tone for the event but also to visually communicate the aspirational goals of Capital Group in the realm of technology and innovation.
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