CLIENT

Valley Fruit & Produce

Project

Website

Year

2019

Roles

Art Direction
UX Design
Web DesignWeb Development

SYNOPSIS

This collaboration involved a complete overhaul of their existing website. The redesigned website focused on enhancing storytelling elements to vividly convey the company's rich history and values, alongside improving the overall user experience to make the site more engaging and user-friendly.

PURPOSE

To revitalize Valley Fruit & Produce’s online presence, reflecting their longstanding tradition and commitment to quality. The new website aimed to connect more effectively with customers and partners by showcasing the company’s legacy and expertise in the produce industry.