UNIVERSAL PICTURES VIA TRIGGER GLOBAL

Your Highness

Project

Official Website + Social Game

Year

2011

Roles

Art Direction
UX/UI Design
Game Mechanics & Design
Web Design

SYNOPSIS

The official website for the movie "Your Highness" was crafted to capture the film's unique blend of fantasy and comedy. This website featured a rich, medieval-themed design that aligned with the movie's setting and humorous tone. Key elements included detailed character profiles, plot overviews, and exclusive behind-the-scenes content. Interactive sections such as photo galleries, downloadable media, and promotional contests were designed to engage visitors.

PURPOSE

The purpose of designing the official website for “Your Highness” was to establish a digital platform that not only promoted the film but also enriched the audience’s experience. The website aimed to generate excitement and interest in the movie by offering a glimpse into its fantasy world and comedic elements. By providing engaging content and interactive features, the site sought to attract and retain the attention of potential viewers, encouraging them to learn more about the film and ultimately watch it in theaters. Additionally, the website served as a central point for accessing all movie-related information, supporting the film’s overall marketing and promotional efforts.

CONCEPT

Structure & Guidelines

To lay a strong foundation for the official website of the “Your Highness” movie, initial sketches and wireframes were meticulously created. These preliminary designs served as an effective visual aid to clearly outline the website’s guidelines and specific requirements. This process was vital in establishing a clear roadmap for the website’s layout and functionality, ensuring that all essential elements were thoughtfully incorporated before moving on to the more intricate stages of web design.

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